Want to know how you can sell your Houston house faster and get the most money possible? Is your house currently on the market, but not selling? What if I told you that selling your house does not have to be a scary, stressful, or long drawn out process?

If I had to guess, I would guess that getting the most money for your house and as quick as possible would be of interest to you. This blog will cover the 5 P’s to getting the most for your house as quick as possible.

1. Planning to Sell Your Houston House

Having a plan is like using your GPS to get you from point A to point B if you don’t know how to get there.  Your GPS will also usually give you alternate routes. Also, your GPS will “reroute” you if you miss a turn or exit. A backup plan works the same way. If plan A does not work, then move to plan b. When putting together a plan, have a meeting of the minds with all decision makers and/or heirs. Listed below are some key points for a plan to sell your house:

Time frame

  • How long do you have to sell? If there is a mortgage, can you afford to keep paying the mortgage until the property sells?
  • How long will you stick to plan A before switching to plan B
  • How will you sell the property? – Realtor, For Sale By Owner, or Investor
  • Wants & Needs
  • Condition of the property – will the property sell AS-IS in a reasonable time frame, or should you do repairs/updates to property?
  • Open to terms? – Are you open to terms? Or, are you strictly seeking an all cash purchase? The more flexible you can be, the better.
  • Marketing plan – How will you market the property?
  • Who is responsible for what? – Upkeep of property (yardwork, keeping house clean for showings, etc); repairs/paying for repairs; gathering necessary documents/financials (wills, mortgage payoff information, divorce decree, etc.) just to name a few.
  • Contact and Interview Realtor(s) – Having the right realtor on your team is key to selling your house faster and for the most money. A good way to find a realtor that would be the best fit for you and your family’s situation is to interview 3 realtors. Some key points to cover when interviewing realtors include but are not limited to:
    • Are they active in your market area?
    • How many houses do they sell per year?
    • What is their process and plan for selling your house?
    • How fast do they think they can sell your house?
    • What are other comparable houses in your neighborhood selling for?
    • What is your home worth?
    • Based on the market, are there any repairs/updates you should do to the house before selling?
  • Get the property appraised and inspection – This will also help you determine the value and what repairs would be needed.

****If your house is already listed with a realtor and is not selling, do not panic. You can contact the listing agent and discuss hitting the “pause” button to evaluate and regroup.

Contact a reputable title company in your area and have them do a title search.

If there are repairs to be done, get 3 bids and compare them to pick the best one.

2. Prepare to Sell Your Houston Home

Once you have a plan and a backup plan in place, it is time to prepare.  Get the necessary documents prepared and signed if required. Some of these documents include, but are not limited to:

  • Mortgage payoff and financials
  • Homeowner’s insurance information
  • Wills/Probate documents
  • Affidavits
  • Divorce decree
  • Clear up any title issues that can be cleared up. It is best to have this done before closing to ensure a smoother process.
  • Schedule contractors for getting necessary repairs/updates done.
  • If listing with a realtor, contact the one you chose from the interviews conducted.

3. Presentation

Presentation can be broken down into 2 main categories: Property and Listing.

  • Property – Prepare the property to be sold.
    • Get the necessary repairs/updates done.
    • Improve/Enhance curb appeal
    • Declutter the property
    • Stage the property if necessary
  • Listing – Have your listing agent send you the listing for your approval. The listing should include accurate information, professionally taken photos, maximum number of photos permitted for listing, and an appealing and inviting property description.

4. Pricing Your Houston House

Along with presentation, pricing is another key component to selling your house for top dollar as quick as possible. You don’t want to over price your property (this could cause property to sit on the market longer with fewer offers), and you don’t want to underprice your property (this may tell potential buyers that there is something wrong with the property). A lot of people say to list your property for more than what you want/need to get so you have room to negotiate down. But why not price it right to begin with? This is where having the right realtor on your team helps.

5. Propel Your Houston Property into the Market

Sometimes, you can have everything right but if the property is not marketed right, you may miss out on potential buyers. Here are some tips that you may consider using or having your realtor use:

  • Social Media – In today’s world, it is hard to find people that are not using some form of social media – Facebook, LinkedIn, Twitter, etc. Post your property on social media.
  • Friends and Family – Tell all your friends and family that you are selling your house and ask them to keep their eyes and ears open for anyone looking to buy a house.
  • Mail to neighborhood – Send everyone in the neighborhood a postcard, letter, or flyer informing them that a house in their neighborhood is for sale. They may have a friend or family member looking to buy in your neighborhood.
  • Internet – Besides the traditional listing service (such as har.com) there are other sites to post your property for sale – realtor.com, Zillow, etc.
  • Open Houses – I am a firm believer that open houses work, and really well (if marketed correctly). Plan open houses every weekend or every other weekend until property sells. Make sure signs are put up in the area (and taken down after) for each open house.

Some things discussed in this blog do cost money, some more than others, but if it helps you get top dollar for your house quicker, wouldn’t you agree they would be worth it? I hope this helps you. If you have any questions or think you may need assistance feel free to reach out to me. Also, if you want me to make an offer on your property, contact me! I would be more than happy to help in any way I can. Personally, I am not a realtor, I am a cash buyer. I do work very closely with realtors and know how real estate works. I can also get you in touch with a reputable realtor.

Disclaimer: Items covered in this blog post are suggestions and results are not guaranteed. Results may vary case by case. Consult with legal council when necessary.

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